Uber is getting into the scooter sharing business big time and considering the purchase of Bird and/or Lime scooter sharing companies, according to the latest reports.
In one of Uber’s biggest plays in the personal transport space since the US company started back in March 2009, CEO Dara Khosrowshahi told those who are watching the company closely at the TechCrunch Disrupt main stage in San Francisco, that they had big plans.
Speaking on stage, he indicated his company wants to become the “Amazon of transportation”.
If the reports of buying a scooter sharing startup are true, this move fits in just where Uber is heading.
Last week, Uber made it easier to request non-ride-hail options with “mode switch”.
Instead of hiding the options inside the menu, the top of the app will now list the different Uber options: cars, bikes, scooters, and rental cars.
“Hopefully no one in the future will own a car,”Khosrowshahi said.
The CEO went on to add that he’s willing to take a financial hit to get more Uber users on bikes and scooters, adding “we’re going to worry about the monetisation later.”
Understandably, both Lime and Bird are staying quiet about the possible purchase, with Lime adding “we do not comment on market rumours,” in a company email when asked by Mashable for comment.
Eventually, Khosrowshahi sees the ride-hailing portion of the Uber business shrinking to only 50 percent.
This news follows the report that Ford are buying scooter sharing company Spin.
The Ford Motor Co and Spin deal is believed to be worth between $80m-$100m.
As the world goes crazy for last-mile technology, Ford saw a way to get into the fast-moving business (pun intended), by snapping up the California-based startup.